While flipping through the television stations in recent years, you may have caught Beth Allen showing viewers how to caulk their bathtubs or repair their gutters. The local DIY guru has fixed everything from leaky faucets to ugly staircases, but she is at her best when she is motivating others to do it themselves.
After spending a few years running her own interior design business, Allen created DIY HIP Chicks, a business not just dedicated to improving women's homes, but empowering them. As much as she loved using her eye for design to tell women how to fix their home, Allen felt like she could make more of an impact.
It's not about the toilet flapper. It's about the confidence you get from replacing the toilet flapper. I didn't want to just give them the fish, I wanted to give them the rod.
Allen graduated from Gwynedd Mercy University with a bachelor's degree in nursing and after years working in the profession, she decided to leave to raise her three children. Fast-forward to a decade later, Allen started to get the itch to do something. After spending two years running a full-service design company, Red Door Decors, Allen started attending meetings at Network Now, a women's networking group in Doylestown, Pa.
Soon DIY HIP Chicks was born.
Allen contacted the local adult evening school and to her surprise, the director agreed to have Allen teach a ten-hour course. The first class was five women. The next semester was a class of 25. Then she branched out to other school districts.
The more Allen empowered her peers, the more she felt empowered to expand her business. Allen has done more than 60 local TV appearances, including an 11-month weekly spot on phL17 and has almost 500,000 YouTube hits.
Allen is the first to say that she isn’t a master at anything, but she takes pride in having the confidence to find the solution. That same confidence has given her the ability to create the life she has always wanted.
